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Anything-but-Basic Basics

The Basics of Maternity, Newborn, & Family Photography

Earlier this year I launched Sandra Coan Certification, and I’d like to tell you a little bit about it! First of all, Sandra Coan Certification is NOT just another online class. It is a professional accreditation program. And the only one currently on the market that is designed specifically for maternity, newborn and family photographers. […]

I started my photography business in 1999, sort of by accident. Photography had always been something I loved, but I never thought it could be a job, let alone a career.  It was just something I played around with on the weekend.  But in 1999 I was teaching kindergarten and struggling to get by on […]

This is the time of year that photographers love to get on social media and complain about how busy they are.   I’ll admit it: I’ve done it too. And while it can be hard to keep up with the fall and holiday rush, it’s even harder to hear about others who are exhausted from all the […]


I started my photography career in 1999.  And I can honestly say that being a professional newborn and family photographer is amazing! I do what I love each and every day while also providing for me and my family financially.   I get to make my own schedule and have the freedom to shape my work […]

Ask any photographer, and they will probably tell you that the business side of running their photography business is their least favorite part! But we also know how important ALL the admin stuff is! Luckily, we now have ChatGPT, a powerful AI tool that can revolutionize the way we run our photography businesses. Here’s are […]

How to use ChatGPT in your photography business

Sandra Coan Certification is a comprehensive photography certification program designed specifically for maternity, newborn and family photographers, and applications are now open! I think you should apply! Here are a few reason why! Share Your Goals and Get Expert Feedback Applying to the program gives you the opportunity to share the goals you have for […]